Hospitality & Wellness
Thai Business Design Abroad
Our Thai restaurant design abroad service covers every kind of Thai business (Thai Business Design Abroad). The architects and interior designers of Queen Enterprise in Bangkok design for owners of Thai restaurants, Thai massage shops, spas, Muay Thai gyms and Thai cafés in Australia, the United States, the United Kingdom, Europe and the Middle East. We work 100% remotely, so you never need to travel to Thailand.
Thai restaurant design concepts
Royal Thai HeritageFor fine dining Thai restaurants, hotel restaurants and mall restaurantsView concept 
Muay Thai Bangkok StreetFor fast-casual Thai restaurants, noodle shops and street food conceptsView concept 
Isan Rice FieldFor Isan restaurants, som tam and grilled chicken shops, and Thai BBQView concept 
Thai Spa SanctuaryFor Thai massage shops, day spas and wellness centersView concept 
Siam ChaaFor Thai tea shops, mall drink kiosks and Thai cafésView concept 
Thai Wellness SpaFor foot massage, Thai massage and mall spasView concept Why design your Thai restaurant abroad with a team from Bangkok
- Authentic Thai identity: a Thai team that understands Thai patterns, colors, materials and Thai lettering correctly, not Thailand as interpreted by outsiders.
- Great value design fees: packages start from USD 35 per square meter, clearly cheaper than hiring a designer in your destination country.
- Drawings ready for your local team: detailed drawings in English with a material schedule, so local contractors can check the site, apply for permits and build smoothly.
- Thai Décor Sourcing: lamps, furniture, carved wood and décor pieces exported to your door.
Businesses we design for
- Thai restaurants: from fine dining and hotel restaurants to street food and noodle shops.
- Thai massage shops and spas: treatment rooms, privacy, a calm atmosphere and retail points. See Thai spa and massage design.
- Muay Thai gyms: ring and training zones, durable materials and brand graphics. See Muay Thai gym design.
- Cafés, Thai tea shops and dessert shops: small spaces, counters and photo spots for social media. See Thai café and tea shop design.
Key elements of Thai restaurant design abroad
- Shopfront and signage: where guests decide whether to walk in. Correct Thai lettering, warm light and materials that say “quality Thai restaurant” at once, not just another Asian eatery.
- Seating layout: a mix of two-seat tables, family tables and long tables for groups, handling both quick lunches and long dinners, adding seats without crowding.
- Open kitchen or food bar: letting guests watch stir-fries, papaya salad or pad thai made fresh builds trust in freshness and authenticity.
- Lighting: warm light over tables makes colorful Thai food look delicious in every photo, while accent lighting on walls and décor sets the evening mood.
- Carefully chosen Thai décor: carved wood, Thai fabrics, Benjarong ceramics or woven lamps, a few meaningful pieces rather than Thai objects in every corner.
- Restrooms and hand-washing areas: details guests remember and mention in reviews, designed to continue the restaurant’s atmosphere.
Common mistakes when designing a Thai restaurant abroad
- Too much Thai theming: elephants, Buddha images and Thai patterns on every wall make a restaurant look like a theme park, and using Buddha images as decoration can be culturally inappropriate.
- Incorrect Thai lettering: misspelled signs or menus and the wrong fonts instantly lose the trust of Thai guests. Our Thai team checks every character.
- A kitchen that is too small: Thai cooking needs powerful burners and many ingredients. An undersized kitchen slows service at peak times, so we balance kitchen and back-of-house space with seat count.
- Forgetting delivery and takeaway: many Thai restaurants abroad earn a large share of revenue from delivery, so riders need a pick-up point separate from dine-in guests.
- Ignoring local requirements: kitchen exhaust, fire exits and accessible restrooms differ by country. We leave room in the design for your local team to adapt to local law easily.
Designing a Thai restaurant that sells and gets talked about
Successful Thai restaurants abroad sell an experience, not only food. We design photo spots guests want to share on social media, place signature dishes where they are seen from the entrance, use lighting that makes food look beautiful in photos and choose easy-to-clean materials that lower long-term maintenance costs. For owners planning several branches or a franchise, we prepare a design guideline so every branch carries the same brand, guests recognize it instantly and design costs fall as you open the next location.
How the remote process works
- Send your floor plan, photos and budget through our floor plan form, WhatsApp or email.
- Meet us online to agree the concept, menu and target guests.
- Our team sends 3D visuals and material direction for review, with revisions according to your package.
- We send detailed drawings (Design package and above) to your local contractor for site verification and permits, and answer questions during construction.
Thai restaurant design abroad packages
| Package | Design fee | What you receive | Best for |
|---|---|---|---|
| Thai Shop Refresh | USD 1,500 flat (up to 80 sqm) | 3 x 3D views and a décor list for local tradespeople to install | Restaurants already open that want to look more Thai without a rebuild |
| Concept | USD 35 / sqm (minimum USD 3,500) | Design concept and mood board, layout plan, 3D visuals and material and color direction Construction drawings not included |
Seeing your restaurant before you invest, and presenting to partners, landlords or banks |
| Design | USD 65 / sqm (minimum USD 6,500) | Everything in Concept + detailed drawings in English: floor plan, reflected ceiling and lighting plan, wall elevations, counter and built-in furniture details, and a material schedule | Handing over to a local contractor for site checks, pricing and construction |
| Signature | USD 95 / sqm (minimum USD 9,500) | Everything in Design + Thai Décor Sourcing and online support during construction | Owners who want authentic Thai pieces throughout and a Bangkok team with them until opening day |
Minimum fees apply to spaces under 100 sqm. A 50% deposit is due at the start.
What your local team handles before construction
- Site verification of all dimensions before ordering and building
- Building, fit-out and business permits under local law
- Design and certification of structure, electrical, plumbing, air conditioning, kitchen exhaust and fire safety by locally licensed engineers or professionals
Queen Enterprise provides the interior design for your local team to coordinate, and adjusts it to the requirements approved by local authorities.
Frequently asked questions
1. Can you design a Thai restaurant abroad without visiting the site?
Yes. We work from your landlord floor plan, an iPhone or iPad Pro LiDAR scan and photos, together with online meetings. Your local contractor then verifies the dimensions on site before construction starts.
2. Which countries do you work in?
We work worldwide, including Australia, New Zealand, the United States, Canada, the United Kingdom, Europe and the Middle East. Every step happens online, so you never need to travel to Thailand.
3. How long does the design take?
The Concept package takes about 2–3 weeks, and the Design package with detailed drawings about 4–6 weeks, depending on floor area and the number of revision rounds.
4. How is the design fee calculated, and is there a minimum fee?
Fees are per square meter: Concept USD 35, Design USD 65 and Signature USD 95. For spaces under 100 sqm, minimum fees apply: Concept USD 3,500, Design USD 6,500 and Signature USD 9,500, with a 50% deposit at the start.
5. My restaurant is already open. Can it look more Thai without a rebuild?
Yes. Choose Thai Shop Refresh at USD 1,500 flat for restaurants up to 80 sqm. You receive 3 x 3D views and a décor list for your local team to install without a rebuild.
6. What information do I need before we start?
Prepare your floor plan (or a LiDAR scan), site photos and videos, an approximate budget, your menu direction and target guests. Send them through the floor plan form, WhatsApp or email.
7. Can contractors in my country use your drawings directly?
With the Design and Signature packages, detailed drawings are prepared in English with a material schedule. Local contractors can use them for site checks, pricing and construction after verifying dimensions on site and receiving local approvals. The Concept package gives you a concept and 3D visuals for decision-making, not construction drawings.
8. Who handles building permits and building systems?
Permits, structure, electrical, plumbing, air conditioning, kitchen exhaust and fire safety must follow the law of each country, so they are prepared and certified by locally licensed engineers or professionals. We provide the interior design for your local team to coordinate and adjust it to the approved requirements.
9. Can you source and ship Thai décor abroad?
Yes. Our Thai Décor Sourcing service covers lamps, furniture, carved wood and décor pieces shipped to your door, and is included in the Signature package.
10. Which languages do you work in?
Thai and English, through WhatsApp, LINE, email and online meetings. Detailed drawings are prepared in English so your local contractor can use them.
See the full service details, packages and process on our Thai restaurant interior design abroad page, or our white-label design partner service for design firms.
Interested in Thai restaurant design abroad? Send your floor plan through our floor plan form, WhatsApp +66 96-145-2895, LINE OA @queen-interior, email queenenterprise.web@gmail.com or call +66 96-145-2895.
Send your floor plan for a quoteAttach your floor plan or site photos and tell us the country, business type, floor area and target opening date.
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